Background

Founding Member — 500 Spots Only

Chia Got an Upgrade.
One Seed. Two Fibers. Dual-fiber or nothing.™

Not all fiber is created equal. Whole chia. Both fibers. The gold standard. You already knew that.

✓ Only 500 Founding Member spots. Lock your price before they're gone.

CLAIM MY FOUNDING SPOT

$2.25/bar · $54/mo · Cancel anytime

The Movement

People Who Chia Shark
Don't Half-Ass

You read the label. You saw "chicory root extract" or "soluble corn fiber" and knew exactly what that means: they found the cheapest way to hit a fiber number on a nutrition panel.


You actually know the difference between real fiber and processed powder. You're not looking for a supplement. You're building a ritual.

THE OLD WAY

Most fiber is isolated powder or fruit pulp. It checks a box on the label but doesn't form the gel your stomach needs to actually feel full.

the new way

Both soluble and insoluble fiber from whole chia. Forms a gel that keeps you full. Minerals and omega-3s included.

THE BELIEVERS

What do you do to get both types of fiber? I Chia Shark.

THE MOVEMENT

The ones who know the source of fiber matters more than the number on the label. Become one of them.

0 %

DAILY VALUE FIBER PER BAR

0

TYPES OF FIBER - SOLUBLE + INSOLUBLE

0

ISOLATES. EVER.

0

FOUNDING MEMBER SPOTS TOTAL

Early Reactions · Trial Run Sold Out in 11 Days

What Founding Members Are Saying.

★★★★★

"I used to soak chia seeds every night like some kind of wellness martyr. Chia Shark gives me the same gel benefits in a bar I can throw in my bag. I'm never going back."

Mike T., Brooklyn,NY

★★★★★

"When I saw "dual-fiber" from whole chia seeds I knew this was different. I didn't know the processed fiber was the reason I was bloating. The minerals and omega-3s are just a bonus."

Sofie S., NYC

★★★★★

"I've tried every fiber product. They all look good on the label, but leave me hungry an hour later. Chia Shark actually keeps me full because of how it expands. These bars use just the right amount. It's not even close."

Vicky S.

★★★★★

"I'm on Ozempic and the constipation was brutal. Chia Shark is the only fiber that actually keeps me regular without the bloating. The gel thing is real."

Linda M.

★★★★★

"I used to soak chia seeds every night like some kind of wellness martyr. Chia Shark gives me the same gel benefits in a bar I can throw in my bag. I'm never going back."

Mike T., Brooklyn,NY

★★★★★

"When I saw "dual-fiber" from whole chia seeds I knew this was different. I didn't know the processed fiber was the reason I was bloating. The minerals and omega-3s are just a bonus."

Sofie S., NYC

★★★★★

"I've tried every fiber product. They all look good on the label, but leave me hungry an hour later. Chia Shark actually keeps me full because of how it expands. These bars use just the right amount. It's not even close."

Vicky S.

★★★★★

"I'm on Ozempic and the constipation was brutal. Chia Shark is the only fiber that actually keeps me regular without the bloating. The gel thing is real."

Linda M.

★★★★★

"I used to soak chia seeds every night like some kind of wellness martyr. Chia Shark gives me the same gel benefits in a bar I can throw in my bag. I'm never going back."

Mike T., Brooklyn,NY

★★★★★

"When I saw "dual-fiber" from whole chia seeds I knew this was different. I didn't know the processed fiber was the reason I was bloating. The minerals and omega-3s are just a bonus."

Sofie S., NYC

★★★★★

"I've tried every fiber product. They all look good on the label, but leave me hungry an hour later. Chia Shark actually keeps me full because of how it expands. These bars use just the right amount. It's not even close."

Vicky S.

★★★★★

"I'm on Ozempic and the constipation was brutal. Chia Shark is the only fiber that actually keeps me regular without the bloating. The gel thing is real."

Linda M.

THE DAILY RITUAL

Start The Daily

Fiber Ritual™

Founding Member pricing is honored as long as you stay subscribed. Lock it in now — 500 spots, then it's gone.

LAUNCHING 2024

JOIN THE FOUNDER'S LIST

Be the first to start your Daily Fiber Ritual™ when Chia Shark launches. Founding subscribers access the ritual before anyone else — and lock in a rate you'll never offer again.

  • Early access to launch
  • Founding Member pricing — locked forever
  • Free shipping on 30-bar Daily Ritual
  • First to vote on upcoming flavors
12 PACK
STARTER RITUAL

Chia Shark™ Blueberry Lemon 12-Pack

  • Perfect starter ritual — try the bar
  • Whole chia dual-fiber (soluble + insoluble)
  • Zero fiber isolates
$2.83/bar $34/mo
CLAIM FOUNDING PRICE
FOUNDING MEMBER
WEEKDAY RITUAL

Chia Shark™ Weekday Ritual 24-Pack

  • 5 bars/week — Mon to Fri ritual
  • Whole chia dual-fiber (soluble + insoluble)
  • Zero fiber isolates
  • Founding Member pricing locked
$2.25/bar $54/mo
CLAIM FOUNDING PRICE
FOUNDING MEMBER
DAILY RITUAL · MOST POPULAR

Chia Shark™ Daily Fiber Ritual 36-Pack

  • Built for daily use — every morning
  • Whole chia dual-fiber (soluble + insoluble)
  • Zero fiber isolates
  • Free shipping included
$2.08/bar $75/mo
CLAIM FOUNDING PRICE
CHRIS THUILOT · FOUNDER
CHRIS THUILOT · FOUNDER
THE ORIGIN STORY

I Thought I'd Go to Law School. Then I Decided to Build a Better Fiber Brand.

I kept buying fiber products. Bars, powders, gummies. Every one had the same problem — isolated fiber powder delivering half the equation. Inulin. Chicory root. Soluble corn fiber. Cheap, extracted, and missing the point entirely.

I wanted a whole food that delivered both types of fiber. Something I'd actually want every day. Dozens of test batches. One answer: whole chia seeds. The Daily Fiber Ritual™ was built around that.

The trial run sold out in 11 days. The restock pre-sold before it shipped. Now we're here: 500 founding spots. The first 500 people who start the ritual before anyone else.

THE IDENTITY

I Chia Shark.

Some brands sell products. Some sell lifestyles. Chia Shark sells the decision you've already made: you're done with half-ass fiber.

When someone asks what you do for fiber — you don't say "I take supplements." You say "I Chia Shark." If they know, they know. If they don't, they will.

JOIN THE RITUAL → $2.50/bar · Founding Member rate
NOT THIS
I take a fiber supplement every morning.
NOT THIS
I mix inulin powder into my water.
NOT THIS
I eat a fiber bar with chicory root extract.
THIS
"I Chia Shark." — Both types. Real food. Every morning.
THE SCIENCE IS SIMPLE

What do you do to get both types of fiber?

I Chia Shark.

SOLUBLE FIBER
01

Feeds Your Gut.
Slows Digestion.

When chia seeds hydrate, they form a gel — pure soluble fiber. It feeds the beneficial bacteria in your gut, slows glucose absorption, and supports healthy cholesterol. Most "fiber bars" isolate this type only and call it done.

FROM WHOLE CHIA · NOT ISOLATED POWDER
INSOLUBLE FIBER
02

Keeps You Moving.
Cleans the Pipes.

The seed hull delivers insoluble fiber — the roughage that moves waste through, supports regularity, and keeps the digestive system working the way it's supposed to. This is the type every fiber powder leaves out. Not us.

FROM WHOLE SEED HULL · INTACT, NEVER EXTRACTED
THE FLAVOR PIPELINE

More Rituals Are Coming.

Every flavor meets the same standard — whole ingredients, nothing isolated, nothing rushed. Subscribe to vote. The flavors with the most demand ship next.

COMING SOON

Peanut Butter Salt

Roasted peanut, whole chia, a finish of sea salt. No candy coating. No apology. For the ones who want something real.

SAVORY-SWEET HIGH PROTEIN
VOTE WITH PRE-ORDER →
COMING SOON

Strawberry Vanilla

Clean, bright, and unapologetically good. Real strawberry, a whisper of vanilla, whole chia holding it together. The everyday bar you'll actually look forward to.

BRIGHT & CLEAN EVERYDAY RITUAL
VOTE WITH PRE-ORDER →
COMING SOON

Dark Chocolate Raspberry

Bitter dark cacao, bright berry, whole chia. The one that makes you forget you're doing something good for yourself.

DARK & BOLD ANTIOXIDANT-RICH
VOTE WITH PRE-ORDER →

Most Fiber
is Half-Ass.

Inulin. Soluble Corn Fiber. Chicory root extract. These are processed, isolated ingredients that contain half of the fiber you need — not whole foods grown in soil. They're cheap. And most fiber is built on them.

Chia is one of the most complete seeds on earth. It gives you soluble fiber when hydrated and insoluble fiber from the seed hull. Both types. One whole food. That's it. No isolation. No processing. No half-measures.

THE OLD WAY

Their Formula

Isolated powders. Chicory root. Bloating. Geriatric branding no fiber fan hides.

Inulin Soluble corn fiber
Sugar alcohols Soluble corn fiber
Lab shortcuts Soluble corn fiber
UI consequences Soluble corn fiber
CHIA SHARK

Our Formula

Whole chia. Real food. Zero isolates. The fiber ritual you actually want.

Dates in season
Chia seeds
Almond butter
Coconut oil
Real flavor. That's it.
WHY WE BUILD IT THIS WAY

Getting this right took dozens of test batches. The answer wasn't grinding chia down or isolating it. It was understanding how the seed best hydrates — and building the entire bar around that.

01
INTEGRITY

Whole Seed Integrity

Seeds stay whole. The fiber structure stays intact. That's where the omega-3s, protein, and natural binding compounds live — and they all come along for the ride.

02
TEXTURE

Texture by Design

We hydrated chia seeds with dates as the reason this bar doesn't feel like a health food. It feels like something you actually want — without negotiating with yourself.

03
PROCESS

What Others Avoided

Most brands grind it down or isolate it. We figured out how the seed best hydrates — and built the entire bar around that answer.

Why choose us

Nothing else does this.

Six reasons Chia Shark leaves every alternative behind.

★ The Real One
Chia Shark™
Daily Fiber Ritual™
Leading Fiber Bar
Fiber Supplement
Trendy Fiber Drink
Leading Fiber Gummy
Zero Half-Ass Fiber Whole food ingredients only
Whole Food
#1 Ingr: Isolates
100% Isolated Psyllium
Isolated Acacia
Isolated Tapioca
Fiber Per Serving 18% DV, both fiber types
5G Both Types 18% DV
5–10G, 1 type
2–5G, 1 type
3–5G, 1 type
2–4G, 1 type
Fiber Type Soluble + insoluble both
Sol + Insoluble
Mostly Soluble
Soluble Only
Soluble Only
Soluble Only
Added Sugars None — not even natural sweeteners
0G Always Dates in season only
Refined Sugars + Syrups
Aspartame + Dye
Added Cane Sugar
Cane Sugar + Allulose
Whole Food Source Real recognizable ingredients
Real Food
GI Friendly No bloating or side effects
No Bloating
Warnings on label
Side effects common

THE COMMUNITY - @DAILYFIBERRITUAL

The Ritual, Lived Out Loud.

Everything You Need to Know

Is this actually sweetened only with dates? No added sugar at all?

Lorem Ipsumis simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.

Why is Chia Shark fiber better than isolated fiber?

Lorem Ipsumis simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.

What is Founding Member pricing and when does it end?

Lorem Ipsumis simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.

Why a subscription? Can I just buy one box?

Lorem Ipsumis simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.

Is Chia Shark gluten free and vegan?

Lorem Ipsumis simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.

When does the first production run ship?

Lorem Ipsumis simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.

What does "I Chia Shark" mean?

Lorem Ipsumis simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.

500 FOUNDING MEMBER SPOTS · FIRST PRODUCTION RUN UNDERWAY

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First production run is underway. Your Founding Member price is honored as long as you stay subscribed.

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